This e-mail promotes a special seminar or workshop that you are hosting or producing.
Would you like to learn how to be more successful and make more money? Well, that's a silly question. Of course you would. The point is, you'd like to do it without spending thousands on a bloated seminar that's going to tell you about training your mind and changing your life. You don't need a seminar to change your life; you need someone to give you real-world advice on building your business and becoming successful! That's what I'm offering. My seminar, <name of seminar>, is a real-world look at the business of <type of business>. Who wants to spend a few thousand bucks on a weekend at an expensive hotel talking about philosophy and training to walk on hot coals? If you want philosophy, read Shakespeare! I link you up with a few dozen other professionals in <name of industry> and present sound, intelligent ideas that you can put into action today! That's what you need to increase your success, and that's what you get.
In addition, you'll receive <describe materials> that you can take with you and use to both aid and chart your successes. It's all part of the <name of seminar> plan: addressing real-world issues in non-nonsense terms, and changing the way you think to change your business! Attending <name of seminar> costs only <fee>. That's much less than many of the big, competing seminars. So you'll get more for your dollars and take away more knowledge that you can apply immediately. If you'd like more information, just reply to this e-mail and I'll send you a complete information kit. Take this opportunity to build your career! I look forward to meeting you.