Broadcast rates are variable and negotiable. The purpose of the letter is to spell out your needs, inquire about rates and availability and request a meeting.
1234, Main Street
Boston, MA 02123
08 April, 2005
<Recipient Address Goes Here>
Our company is interested in buying advertising time on your station. We're primarily interested in <times and frequency>. Please send us your rate sheet so that we can start allocating our budget.
I understand that availability of airtime is an important variable and would appreciate discussing our needs with you as soon as possible. Could you please have one of your representatives contact me at <telephone number>, so that we may begin right away? Thank you for your prompt attention.
encl: <List of enclosed items goes here>