This is a request for advertising rates and lead time. Larger publications will send you their media kit which will include their rates broken down by size, color/b&w, and frequency of ad.
1234, Main Street
Boston, MA 02123
08 April, 2005
<Recipient Address Goes Here>
We are interested in advertising in your publication and would like <request>. We also need to know your lead time requirements and any special guidelines for artwork.
If you have any special issues or stories coming up in the future that relate to <areas of interest> could you please include their expected publication dates. Thank you for your prompt attention to our request.
encl: <List of enclosed items goes here>